National Conference on AI-Driven Business Strategies Organized at KVIM Coimbatore
KV Institute of Management and Information Studies, Coimbatore organized a national conference on AI-driven business strategies, showcasing research across finance, marketing, and analytics.
Prasanth Subramani
The KV Institute of Management and Information Studies successfully organized a National Conference on “Exploring Strategic Shift in Modern Business in the Age of AI” on April 29, 2026, at its campus in Coimbatore.
The conference was conducted under the patronage of Dr. C. Kumar, Managing Director of KVIM, with Dr. M. Vidhya, Principal, serving as the Conference Convenor, and Dr. A. Sulthan, Director Academics, as the Conference Secretary. The event was coordinated by Dr. D. Mahalakshmi.
Conference Overview
The primary objective of the conference was to create a dynamic platform for students, academicians, research scholars, and industry professionals to explore how artificial intelligence is transforming modern business strategies. The event focused on innovation, research excellence, and bridging the gap between academic insights and real-world applications.
Participation and Presentations
The conference saw active participation from over 70 students, who presented research papers across diverse domains such as:
- Marketing
- Business Analytics
- Finance
- Logistics
- Operations
- Tourism
Each presentation was evaluated by an expert academic panel, encouraging analytical thinking, knowledge sharing, and interdisciplinary learning.
Best Paper Awards
The evaluation was conducted by Dr. R. Nandhagopal, former President of AIMS, based on criteria including research depth, relevance, clarity, and practical impact.
Two outstanding papers received the Best Paper Award, along with a cash prize of ₹5,000:
- “Impact of Macroeconomic Determinants on Indian Stock Indices…” by Magesh Kanna S
- “An Empirical Analysis of Return and Volatility of Selected Indian Banking Stocks…” by Nithishkumar V
These papers were recognized for their strong analytical approach and relevance to modern financial and AI-driven decision-making.
Academic Impact
The conference enhanced participants’ skills in research methodology, data analysis, and professional presentation. It also provided exposure to real-world business challenges and the role of AI in solving them.
Conclusion
The event marked a significant step in promoting research culture and academic excellence at KVIM. It successfully fostered knowledge exchange and highlighted the growing importance of artificial intelligence in shaping future business strategies.
